CHALLENGE
Celebrating its 15th year, The Golden Owl Awards needed a cohesive, elevated visual identity that reflected its status as Vancouver’s most anticipated hospitality industry event. The challenge was to create a unified look that felt prestigious, festive, and contemporary—while working seamlessly across both print and digital touchpoints.
APPROACH
I developed a refined event visual system and executed all creative assets, including invitations, tickets, posters, flyers, drink menus, and on-site materials, as well as digital media and social content. The design balanced sophistication with approachability, ensuring consistency across every guest-facing interaction.
OUTCOME
The event launched with a polished, memorable visual presence that reinforced The Golden Owl Awards’ reputation and enhanced attendee engagement. The cohesive branding elevated the overall experience and supported a successful milestone celebration within the hospitality community.
